Would you like to see not just the language set in your visitors' browsers, but the one they actually choose to view your site in? Our latest Language Statistics update provides deeper insights into user preferences, helping you refine your localization strategy.

We’re continuing to enhance our Language Statistics feature! Until now, we’ve only collected data on the default language set in visitors’ browsers. Now, we’re introducing a new capability — you can see which language users actively choose to view your site in.

This feature works if your site is available in multiple languages. In the Language Statistics section, you’ll now find two columns: Browser Language and Localization Selected by User. This expanded data provides valuable insights — allowing you to see whether your translations are being used and which languages are most popular among your audience. Understanding these patterns helps you make more informed localization decisions.

Knowing which languages your visitors prefer allows you to fine-tune your content to match their expectations. It’s not just about translating words — it’s about incorporating cultural nuances, using the right visuals, and making sure your messaging truly resonates. On top of that, your marketing efforts can become even more effective by tailoring promotions, discounts, and special offers to different language groups.

And let’s not forget the best part — Localization Selected by User is clear proof that your translation efforts are paying off! Your visitors are actively using the language versions you’ve provided, making your site more accessible and engaging for a global audience.